Absolutely A Coincidence to Reveal 4th Generation IPhone

Recently, the news that Gizmodo revealed the next generation iPhone prototype has drawn netizens’ attention. According to Apple consistent strategies on public relations, it is not deliberate. Gizmodo thinks that only Apple fully changes the former public relation strategy, can it leak the iPhone 4G. In the past 10 years, Apple is the world’s most confidential consuming products company. Under the condition that many companies start to massively use the blog and the Twitter, Apple is still like a defense contractor in the disclosure of the information.Basic Knowledge about your Bewitching iPhone Cases

Journalists who has an account with apple public relations team know that apple is the most difficult company to get on with. Even from the good side, Apple is too picky, and request “absurd” restrictions for journalists` simple requirements. As to the bad aspect, Apple does not will to respond the outside query and request.Four Reasons for You to Accessorise Enthralling blackberry battery rechargeable

If journalists can make Apple satisfied, then the company will treat them in a friendly and humanity way. If the reporters make mistakes, or touch Apple’s pain, then Apple will find every way to make reporters shut up. This is Apple’s system and it is in good condition so far. If journalists want have access to Apple, and then they can not let Apple down. And because Apple’s products can always receive the most attention, Apple’s also worthwhile for journalists to do so.

It is worth mentioning that Apple can also request the media delete some reports that make Apple unhappy. For example, when Gizmodo reports the health problem of Steve Jobs who is Apple CEO, Apple requests Gizmodo delete this report.

The secrecy work of Apple is very famous. It closely controls the communicating channels of the outside world and let the journalists who they are satisfied with get the information. Some experts believe that, such “information Access System” is not good enough to make sure that evaluations on products are all positive, which also damage the objectivity of report.

The newsmen usually do not want to admit that, because this means they compromise to Apple morally or psychologically. Gizmodo had tried not to be influenced, but it is impossible to be completely uninfluenced. Though news admittance system has disadvantage, it will not damage the news report thoroughly . From this side, there is no need for Apple to leak next-generation iPhone prototype to Gizmodo; also there is no need to give up its public relation strategy using in the past which is no good to Apple.

There is a blog doubted that why Gizmodo disclosed the next generation iPhone prototype at the day when the HTC Incredible cell phone published its evaluation. Gizmodo indicates that it because that day is Monday and it is the most suitable day in a week for news issue. If it is thought that iPhone 4G prototype aims at another Android, it means that Apple is afraid of Google, which is absurd without question.

Gizmodo points that iPhone is the core product of Apple as well as its [child”. Apple can not disclose the product to the small website. For Apple, the earlier leak of the next generation of iPhone will not bring any advantage in business. This will lead the consumer reluctant to buy the new iPhone, and even the iPad. If the the users know the next generation iPhone really integrates prepose camera, the consumers will consider to sell recent iPad.

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